In 1837, Alphonse Daloz, a Parisian notary, bought the Domaine du Touquet, a still wild territory. In 1855 he decided to plant a large quantity of maritime pines in order to fix the dune. A vast forest was created and today the reputation of the destination is well known.
Monsieur Daloz regularly invited his Parisian friends to stay on his estate for hunting parties. One of his friends, Hippolyte de Villemessant, then founder of the newspaper Le Figaro, advised him to create a seaside resort in Le Touquet in 1874.
It was in 1882 that the housing estate named "Paris-Plage" was inaugurated. The name speaks for itself, the objective was to create a holiday resort for the Parisian sphere... The development of the railways in 1900 which linked Paris to Le Touquet in 3 hours only accentuated the growth of the destination.